A word about word variation

In creative writing, writers are encouraged to vary their word choice. Readers weary of a text where “he said” (for example) is in every line of dialog. However, in scientific writing, readers need to “follow the bouncing ball.” You should not vary what you call your important variables and other aspects specific to your study. If you say you will measure “blood glucose,” then do not later call it “blood sugar,” “serum glucose,” etc.

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